13 CBD Marketing Agencies for CBD, Hemp and Cannabis Brands

A good CBD marketing agency knows which channels you can actually use, gets your ad accounts approved where approval is possible, and builds the rest of your growth on SEO, email, SMS, PR and partnerships. The 13 agencies below were active and serving CBD, hemp or cannabis brands as of October 2026, based on their own websites.

Below you'll find what each one offers and who it suits, a summary of the CBD rules on major ad platforms, and a checklist for choosing a partner.

Why CBD marketing needs a specialist

CBD brands can't just hand a budget to a general agency and expect normal results. Most major ad platforms either ban CBD or allow only narrow product types in narrow locations, often with third-party certification first. Health and efficacy claims are restricted, and payment processing and ecommerce platforms add their own rules.

The legal ground is also moving. A federal law signed on November 12, 2025, redefines hemp using a total THC standard and caps intoxicating cannabinoids in finished consumer products, with an effective date of November 12, 2026, according to an analysis by law firm Scarinci Hollenbeck. Talk to your own counsel about how it affects your products, and expect a good agency to adjust messaging as rules change.

CBD advertising rules on major platforms

These summaries come from each platform's own policy pages as of October 2026. Policies change often, so confirm the current version before you launch.

Google Ads

Google's recreational drugs policy allows ads for topical, hemp-derived CBD products with 0.3% THC or less (creams, lotions, roll-ons and similar). Its unapproved pharmaceuticals and supplements policy says CBD advertisers may serve ads only in California, Colorado and Puerto Rico, and some formats such as the YouTube Masthead are excluded.

Topical CBD advertisers must first be certified by LegitScript, then apply for Google's CBD certification. Google's original 2022 announcement also states that other CBD products, including supplements, food additives and inhalants, remain prohibited.

Meta (Facebook and Instagram)

Meta has a dedicated CBD and Related Products policy within its advertising standards. Under its July 2023 update, as reported by High Times:

• Non-ingestible CBD products with 0.3% THC or less can be advertised in the US only, with LegitScript certification and written permission from Meta.
• CBD ads must not target people under 18.
• Hemp products without CBD (such as hemp seed and fiber) and educational or advocacy content can run without prior permission.
• THC and psychoactive cannabis products remain prohibited.

X (formerly Twitter)

X's drugs and drug paraphernalia policy is a global ban with country exemptions. In the US, it allows ads for topical (non-ingestible) hemp-derived CBD with 0.3% THC or less, from advertisers who are pre-approved and licensed. Ads may target only jurisdictions where the advertiser is licensed, must reach people 21 and older, and may not make efficacy or health claims or show product use.

TikTok

TikTok's healthcare and pharmaceuticals ad policy says hemp-oil products and topical CBD cosmetics may be allowed in some markets with added restrictions. Hemp products are not supported through self-serve; you must work with a TikTok sales representative. Ingestible hemp is not allowed.

What this means for your plan

For most CBD brands, especially those selling gummies, tinctures or capsules, owned channels do the heavy lifting. That makes SEO, an ROI-focused email marketing program, SMS and PR the core of most CBD agency work. Email and SMS still carry their own legal requirements; see our overview of anti-spam laws.

The 13 CBD marketing agencies at a glance

None of these agencies published package pricing on the pages we reviewed in October 2026. All are quote-based.

CBD and hemp specialists

1. Canesta

Canesta is a digital agency with offices listed in Los Angeles, Seattle and Bulgaria. Its site lists "CBD & Hemp Oil Web Design" among its category specialties, alongside ecommerce design, SEO, Google Ads management, social media marketing, and email automation on Klaviyo, Mailchimp and Omnisend. It builds on Shopify, BigCommerce, WooCommerce and Magento.

• Who it suits: CBD and hemp brands that sell online and need a store build plus ongoing SEO and email.
• Pricing: Quote-based.

2. Icarus Digital Marketing

Icarus Digital Marketing is a paid media agency whose site lists cannabis and hemp, including CBD, as a core industry. It focuses on Meta advertising: compliant ad account setup, buyer persona research, creative production (it cites 20 to 30+ assets per month), persona-specific landing pages and reporting dashboards. Its site shows CBD and hemp brands among its creative samples.

• Who it suits: CBD brands with topical products that qualify for Meta ads and want a creative-heavy paid social program.
• Pricing: Quote-based; the site offers a free strategy call.

3. Forge Digital Marketing

Forge Digital Marketing is an ecommerce agency that lists CBD, THCA and other regulated markets among its industries and has a dedicated CBD marketing page. Services listed there include display advertising through third-party networks that accept CBD, branding, SEO, Shopify and WooCommerce store design, social media, influencer and affiliate programs, Klaviyo email and SMS, PR and product photography. Its FAQ says agreements are month-to-month with 30 days' notice.

• Who it suits: DTC CBD brands that want one agency across store, retention and acquisition.
• Pricing: Quote-based.

4. VELOX

VELOX is a Boise, Idaho agency with a dedicated CBD products practice focused on organic search, AI search (including generative engine optimization), technical SEO, educational content and revenue attribution. Its pitch is that CBD brands should be "found where advertising can't reach."

• Who it suits: CBD brands, including ingestible product lines, that want to grow through search rather than paid ads.
• Pricing: Quote-based.

5. Bird Marketing

Bird Marketing lists offices in New York, Los Angeles and Austin, with a registered address in London. Its cannabis and CBD page covers SEO, local SEO for dispensaries, platform-compliant social media, link building, compliance marketing (regulatory guidance and age-gated strategies), CBD ecommerce including payment processing guidance, Google Ads where permitted, and email and SMS.

• Who it suits: Brands that want SEO-led growth with compliance support, in either the CBD or dispensary market.
• Pricing: Quote-based; the site says it aims to provide pricing within 24 hours of a request.

6. MediaJel

MediaJel combines an advertising platform with agency services for cannabis dispensaries, delivery services, MSOs, cannabis brands and CBD brands. Channels include programmatic display, connected TV, online video, native, digital out-of-home and Google search ads. It also offers an attribution dashboard, an audience builder for 21+ targeting, a self-serve DSP and full-service SEO, social and SMS.

• Who it suits: Brands that want to run paid media outside the big social platforms and measure it through to revenue.
• Pricing: Quote-based; the site offers demos.

7. Seedless Media

Seedless Media is a Phoenix-area (Tempe, Arizona) agency focused on cannabis and CBD clients, including a CBD ecommerce brand, cannabis brands and dispensaries in its featured work. Services include Google Ads, programmatic display, SEO (including answer and generative engine optimization), email, SMS and website development.

• Who it suits: CBD ecommerce brands and dispensaries that want paid and organic search under one roof.
• Pricing: Quote-based; the site offers a free consultation.

8. 5W (5WPR)

5W is a large PR firm with a cannabis PR and digital marketing practice. Its site says it runs cannabis and CBD PR programs, with the practice centered on PR, SEO and influencer programs.

• Who it suits: Established CBD brands that want earned media coverage, credibility and influencer reach rather than ad spend.
• Pricing: Quote-based.

Cannabis agencies that also fit hemp and CBD

These agencies lead with cannabis (dispensaries and licensed THC brands). Some mention CBD or hemp directly; others don't, so ask about relevant CBD work before you sign.

9. Cannabis Creative

Cannabis Creative is a cannabis marketing agency whose work has included CBD consumer brands (it won a 2021 Interactive Advertising Competition award for online advertising for a CBD brand). It offers social media, brand identity and launches, web design, digital advertising, dispensary launches, SEO, packaging, photography and video, email, SMS and PR.

• Who it suits: Brands launching a new identity or product line that need creative and digital together.
• Pricing: Quote-based. Its contact form lists annual marketing budget ranges starting at $25,000.

10. Hybrid Marketing Co

Hybrid Marketing Co is a Denver agency that describes itself as full-service cannabis marketing for dispensaries, brands and B2B operators since 2015, and mentions hemp companies among its clients. Services include branding, SEO and SEM, paid media, social media, email and SMS, web development, content marketing and consulting.

• Who it suits: Hemp and cannabis companies, including B2B operators, that want a long-running cannabis specialist.
• Pricing: Quote-based on the homepage; it links to separate dispensary packages.

11. PufCreativ

PufCreativ describes itself as a community-focused cannabis marketing agency for dispensaries and marijuana brands. Services listed include web design, branding, SEO and AI visibility, loyalty programs, photography, packaging, social media and advertising.

• Who it suits: Dispensaries and cannabis brands; ask about CBD-specific work if that's your market.
• Pricing: Quote-based.

12. Wick & Mortar

Wick & Mortar is a creative branding and marketing agency focused on cannabis and plant medicine. Its portfolio covers branding, strategy, copywriting, web design, packaging and photography for producers, processors and ancillary businesses.

• Who it suits: Brands that need a strong identity and packaging before scaling marketing.
• Pricing: Quote-based.

13. CannaPlanners

CannaPlanners is a cannabis web and marketing agency in Burlington, Vermont. Services include web design and development, local SEO for dispensaries (including map rankings), retention marketing, branding, and packaging and logo design.

• Who it suits: Dispensaries and cannabis retailers that depend on local search and repeat customers.
• Pricing: Quote-based.

How to choose a CBD marketing agency

Hiring for CBD follows the same basics as hiring any agency (see our guide on how to hire a lead generation agency for the questions that matter in the first 30 days). These criteria are specific to CBD:

1. Product fit. Topical, ingestible and pet CBD, hemp without CBD, and licensed THC products all face different rules. Ask for work with products like yours.
2. Channel honesty. If you sell gummies or tinctures, the agency should tell you upfront that Google, Meta, X and TikTok ads are mostly closed, and show a plan built on SEO, email, SMS, PR, affiliates and programmatic networks that accept CBD.
3. Certification experience. For topicals, ask whether they've taken clients through LegitScript and platform certification, and how long it took.
4. Claims review. Ask who checks ad copy, product pages and emails for health and efficacy claims, and how they stay current.
5. Ecommerce depth. Most CBD revenue is online. Check their experience with your store platform, subscriptions and payment processing constraints.
6. Measurement. Ask what they report monthly and how it ties to revenue, not just traffic or impressions.
7. Terms. Prefer month-to-month or short initial terms with clear deliverables. Forge Digital Marketing, for example, states month-to-month agreements on its site.

For a sense of what retention work typically costs, our breakdown of email marketing agency pricing is a useful benchmark. If you're early stage, our list of startup marketing agencies covers broader options.

Red flags

• Promises to run Meta or Google ads for ingestible CBD.
• Suggestions to disguise landing pages or rotate ad accounts to get around platform rules. That risks bans on your business accounts.
• Copy that says CBD treats, cures or prevents a condition.
• Guaranteed revenue or ROAS before they've seen your data.
• Case studies with no brand names or numbers you can check.
• Long lock-in contracts with no performance review point.

Sources

• Google Ads, Recreational drugs policy: https://support.google.com/adspolicy/answer/16489299
• Google Ads, Unapproved pharmaceuticals and supplements: https://support.google.com/adspolicy/answer/2423645
• Google Ads, Update to Dangerous Products and Services and Healthcare and Medicines (December 2022): https://support.google.com/adspolicy/answer/12997469
• Meta Transparency Center, CBD and Related Products: https://transparency.meta.com/policies/ad-standards/content-specific-restrictions/cbd
• High Times, Meta updates policy to allow CBD ads without permission: https://hightimes.com/health/cbd/meta-updates-policy-to-allow-cbd-ads-without-permission/
• X Help Center, Drugs and drug paraphernalia: https://help.x.com/en/business-and-advertising/drugs-and-drug-paraphernalia
• TikTok Ads, Healthcare and Pharmaceuticals policy: https://ads.tiktok.com/help/article/tiktok-ads-policy-healthcare-pharmaceuticals?lang=en
• Scarinci Hollenbeck, Federal hemp ban signed into law: https://scarincihollenbeck.com/client-alert/federal-hemp-ban-signed-into-law-enforcement-timeline-impacts-and-strategies
• Canesta: https://canesta.com/
• Icarus Digital Marketing: https://www.icarusdigitalmarketing.com/
• Forge Digital Marketing: https://forgedigitalmarketing.com/ and https://forgedigitalmarketing.com/cbd-marketing-agency/
• VELOX: https://www.velox.com/industries/cbd-products
• Bird Marketing: https://bird.marketing/cannabis-cbd/
• MediaJel: https://www.mediajel.com/
• Seedless Media: https://seedless.media/
• 5W (5WPR): https://www.5wpr.com/practice/cannabis-marketing-agency.cfm and https://www.5wpr.com/new/cbd-pr-strategy-guide/
• Cannabis Creative: https://cannabiscreative.com/ and https://iacaward.org/iac/winner/18194/cannabis-creative-group-wins-2021-iac-award-for-advertising-online-for-a-cbd-consumer-brand.html
• Hybrid Marketing Co: https://hybridmarketingco.com/
• PufCreativ: https://pufcreativ.com/
• Wick & Mortar: https://wickandmortar.com/
• CannaPlanners: https://cannaplanners.com/