B2B appointment setting · powered by Koldify
B2B appointment setting that puts buyers on your calendar
We run the outbound that finds your buyers, start the conversation by cold email and hand you the prospects who want a call, with your booking link ready. Your team shows up and sells.
30-minute intro call with David. Month-to-month, no long-term contract.
- 01Pick the accountsCompanies and titles that match your ICP
- 02Start the conversationCold email from warmed, owned inboxes
- 03Spot real interestInterested replies separated from auto-replies and noise
- 04Hand off with your linkInterested prospects get a fast path to your calendar
- 05You run the meetingYour team owns the call and the close
Koldify runs steps 1 to 4. Your team runs the meeting.
Koldify results to date.
Trusted by teams at
What is a B2B appointment setting agency?
An appointment setting agency fills the top of your sales calendar. It finds the companies that fit, reaches the people who make the decision and turns their interest into a scheduled conversation with your team.
The meetings are only as good as the outreach behind them. Ours starts with cold email on sending infrastructure Koldify owns, so the work that decides whether anyone replies is in our hands, not rented from someone else.
Some agencies charge per meeting and fill calendars with anyone willing to say yes. We take the opposite view: a smaller number of calls with real buyers beats a busy week of polite no-shows.
How our appointment setting works
Six steps from a blank list to calls on your calendar. You approve the definition of a good meeting, the list and the copy before anything is sent.
- 01
Agree on what a good meeting is
Before we write a word, we pin down the titles, company profile and problem that make a call worth your time.
A written meeting definition - 02
Build the target list
Accounts and contacts chosen against that definition, verified so outreach reaches real people.
A sample list you review - 03
Write for a yes to a call
Sequences built around one clear, low-friction ask: a short conversation about a problem they already have.
Copy you approve - 04
Warm up and launch
Inboxes warm for about three weeks on infrastructure Koldify owns. Then campaigns go live at a measured pace.
Live outreach around week four - 05
Route interested replies
Positive replies reach you or your reps quickly, and reply workflows can include your booking link so prospects pick a time.
Warm prospects, same day - 06
Tune for show rates
We look at which segments and angles turn into calls that happen, then shift volume toward them.
Regular reporting and review
What makes a meeting qualified
A full calendar of the wrong calls costs more than an empty one. We agree on the bar with you up front, then aim every list and every message at it.
The criteria below are our starting point. Yours will be more specific, down to the company size, the trigger that makes them care and the titles you never want to see on your calendar.
- Written with you before launch, not decided after the fact
- Revisited as you learn which calls turn into deals
- Prospects who miss the bar are not pushed toward your calendar
From “sounds interesting” to a time on your calendar
Most meetings are lost between the reply and the invite. A prospect says yes, then waits a day for an answer and goes quiet. We keep that gap short.
Koldify handles everything up to the interested reply. You stay in charge of the conversation itself, because nobody pitches your product better than your own team.
How the handoff works
- Interested replies are flagged and routed to the inbox or person you choose
- Your booking link can be added to reply workflows so prospects choose a time on their own
- The full email thread travels with every handoff
- You or your team take the meeting, run discovery and close
Appointment setting vs hiring SDRs
Every team that needs more meetings faces the same choice: hire, do it yourself or bring in a partner. Here is how the options compare on what matters for pipeline.
Plenty of teams use more than one. A common setup is an outside partner for prospecting while in-house reps focus on discovery, demos and closing.
| Appointment setting (Koldify) | Hiring SDRs | Founder prospecting alone | |
|---|---|---|---|
| Time to first conversations | About a month, including warmup | Months to recruit, onboard and ramp | Whenever you find the hours |
| Who does the prospecting | A team: data, copy and deliverability | One or two people | You, between everything else |
| Sending setup | Owned, warmed and monitored for you | You buy, set up and maintain it | Usually your main domain |
| When someone leaves | Nothing changes on your side | Pipeline stalls while you rehire | Prospecting stops when you are busy |
| Scaling up or down | Adjust month to month | Hiring or layoffs | Limited by your calendar |
| Who takes the meetings | You or your team | Your AEs or you | You |
| Commitment | Month-to-month | Salary, benefits and notice periods | Your time |
Results from campaigns that booked meetings
Recent work on Koldify infrastructure. Your numbers will depend on your offer, market and how fast your team follows up.
ready-to-buy leads in 2 months, and more than $12,000 in closed deals
Vidsecleads in 60 days
Black Stone Funding Groupinterested leads
Skrapperleads from about 250,000 sends in 3 weeks
Koldify sales team“Their hands-off system is efficient, and I highly recommend them for any business looking to boost their lead flow!”
56 leads and 2 new clients in 30 days
“Got the 130th lead in my inbox in just 51 days when you were supposed to get them in 90 days lol.”
“Got our 30th meeting booked.”
“I 100% recommend Koldify.”
From $0 to $15,000 per month in 87 days
Is outsourced appointment setting right for you?
Booked calls help most when someone on your side is ready to turn them into revenue.
A strong fit if
- You have a sales process and someone ready to run discovery calls
- One new customer is worth several hours of selling time
- Your calendar has room, but your pipeline does not
- You can reply to interested prospects within a business day
Probably not a fit if
- You want a guaranteed number of meetings per month
- You sell a low-cost product that closes without a call
- Nobody is available to take the meetings
- You need inbound demand or brand awareness first
Related services
Appointment setting sits on top of the same outbound engine. Go deeper on each part.
Cold email services →
The infrastructure, warmup, copy and sending behind every meeting we help create.
Lead generation services →
Signal-based targeting and exclusive interested leads delivered to your inbox.
LinkedIn lead generation →
Add coordinated LinkedIn touches to email for senior, hard-to-reach buyers.
Appointment setting guides from our team
How we think about meetings, follow-up and outbound sales.
- Belkins.io vs CIENCE: Which is Right for Your Appointment Setting Needs?
- How To Write A Follow-up Email After No Reply (+ 10 Templates)
- How to Write a Meeting Request Email With 12 Email Samples
- Outsourced SDR Services: 10 Agencies to Rely On
- Top 10 Appointment Setting Services to Consider
- Top 10 Sales Outsourcing Companies to Boost Sales
- 50+ Sales Follow-Up Statistics To Improve Your Sales Strategy
- How Much Do Appointment Setting Services Cost in 2023? (In-Depth Provider Comparison)
- How to Write an Appointment Email (14 Samples You Can Copy)
- Pay Per Appointment Lead Generation: Is It Really Worth It?
- How to Reply to a Meeting Invitation Email (With 12 Templates)
Frequently asked questions
How much does appointment setting cost?
We charge a monthly retainer scoped to your market, volume and goals, which we work out together on a call. There is no per-meeting fee, and every plan is month-to-month with no long-term contract.
Who takes the meetings?
You or your sales team. Koldify runs the outreach and routes interested prospects to you. Your people run the discovery call and the rest of the sale.
How do prospects actually get booked?
When a prospect replies with interest, the reply is routed to you quickly with the full thread. Reply workflows can include your booking link, so the prospect can choose a time without back and forth.
Do you guarantee a number of meetings?
No. Meeting volume depends on your offer, market and follow-up speed, and a guaranteed number tends to reward quantity over quality. We share realistic expectations for your market on the intro call and report on progress every week.
What counts as a qualified meeting?
One with the right person at a company that fits your profile, who replied about a problem you solve and agreed to a call. We write that definition with you before launch and adjust it as you learn which calls close.
How long until the first meetings?
New sending inboxes warm up for about three weeks, so campaigns usually go live around week four. First interested replies typically arrive in the following week or two, depending on the offer.
Do you do cold calling?
Our core engine is cold email, run on infrastructure Koldify owns. If your buyers need another channel, we can talk about pairing email with LinkedIn touches.
Who owns the contacts and conversations?
You do. Every interested prospect replied to your offer in a campaign run only for you, and the threads and contact details are handed to you. We do not resell contacts or conversations.
How is this different from your lead generation service?
Both run on the same outbound engine. Appointment setting puts more focus on the step from interested reply to scheduled call: the meeting definition, the handoff and your booking link.